The best versions of the things you can't live without.

Introducing

Introducing

RATIO-FIT JEANS

Welcome to the future of fit. We use the proportions of people from the local community to develop our signature fits (instead of the industry standard fit model) The result is something totally different.

Welcome to the future of fit. We use the proportions of people from the local community to develop our signature fits (instead of the industry standard fit model) The result is something totally different.

What is Ratio-Fit?

What is Ratio-Fit?

Most brands use an industry-standard fit model and include a percentage of elastane in their denim in order to maximize one pattern for several body shapes. We understand that not everyone has model proportions, so we forged a different path. We use the ratio between waist and hip to develop our shapes, so wether you identify as super-curvy or super-straight, we have something for you.

What is Ratio-Fit?

What is Ratio-Fit?

Most brands use an industry-standard fit model and a include a percentage of elastane in their denim in order to maximize one pattern for several body shapes. We understand that not everyone has model proportions, so we forged a different path. We use the ratio between waist and hip to develop our shapes, so wether you identify as super-curvy or super-straight, we have something for you.

What is Ratio-Fit?

What is Ratio-Fit?

Most brands use an industry-standard fit model and a include a percentage of elastane in their denim in order to maximize one pattern for several body shapes. We understand that not everyone has model proportions, so we forged a different path. We use the ratio between waist and hip to develop our shapes, so wether you identify as super-curvy or super-straight, we have something for you.

Teen Vogue

@teenvogue

"I got them last month and have been wearing them non stop"

- Bianca Nieves, Editor

Man Repeller

@manrepeller

"Wowow Decade Studio made the perfect jeans"

- Amalie MacGowan, Social Media Manager

Refinery 29

@refinery29

"Fit, sustainability and social responsibility. These are the core beliefs of Decade Denim."

- Eliza Huber, Fashion Market Writer

No stretch. Ever.

Why? Because it's the way denim should be. Our 14oz 100% cotton denim is tough and rigid, just like it used to be. This Eco-Certified material stands the test of time, and is also totally repairable (crotch blow-outs do happen, after all). Our jeans fit like a glove and get better and better as they age. Finally a pair of jeans that fits your body, no matter what your shape is. Try the Ratio-Fit difference.